Saginaw Banner Printing: What You Need to Know Before You Hit “Print”
Custom banners remain one of the most versatile and affordable ways to promote your business in Michigan—and especially in a locally driven market like Saginaw. Whether you’re advertising a seasonal sale, showing up at a trade show, or welcoming attendees to a community event, Saginaw banner printing is a reliable, high-impact solution.
But not all banners are created equal. If you want your banner to actually do its job—stand out, survive the elements, and support your brand—you’ll want to consider more than just size and color.
At Reimold Printing, we’ve helped hundreds of businesses print effective, professional banners that turn heads and drive traffic. To help you get started, here are the top five things you need to know before you print a banner.
1. Indoor or Outdoor? The Location Determines the Materials
Before you even start designing, it’s important to consider where your banner will live.
“The first thing you need to know is if it’s going to be indoor or outdoor,” explains Michael White, production expert at Reimold Printing. “Outdoor banners need to be on a vinyl substrate for longevity. Indoor banners might be laminated paper, vinyl, or even cloth—depending on the setup, like a trade show backdrop.”
The wrong material can shorten the life of your banner—or make it look unprofessional. At Reimold, we’ll help you choose the right substrate for your environment and use case.
2. Plan for How It Will Be Hung or Displayed
Mounting matters. Will your banner hang on a wall? Suspend from the ceiling? Sit on a tabletop?
“We need to know how it’s going to be suspended or mounted,” Michael adds. “We can hem banners, add grommets, or sew in pole pockets depending on where it’s going. For example, parade banners might need pockets, while ceiling-hung displays might require reinforced corners.”
At Reimold, we tailor each banner to your hardware or hanging method—ensuring ease of installation and maximum visibility.
3. Keep the Design Bold, Simple, and Readable
When it comes to banners, less is more.
“It should have your logo and your key message,” Michael says. “You don’t need to get into the nitty-gritty. Just keep it large and fairly basic—enough to give the customer an idea of who you are and what you can do for them.”
We also recommend using high-contrast colors—especially for outdoor banners. Michael’s rule of thumb? “Dark background with light text is easier to read from a distance.”
Not sure how to simplify your message for impact? Our in-house design team can help. Explore more on our banner printing services.
4. Use High-Resolution Graphics from the Start
A blurry logo on a banner isn’t just a visual problem—it’s a brand problem.
“EPS images and high-resolution photos are best,” Michael explains. “Because banners are large format, any low-res file will look pixelated when blown up.”
If you don’t have the right file types, we can help you recreate or clean up your images so they’re print-ready. Your banner should represent your business with clarity and professionalism, whether it’s hanging at a job site or featured at a high-traffic intersection.
5. Match Banner Specs to Use Case: Size, Weight, and Wind Load
Size and durability aren’t just about preference—they’re about performance.
“For longer-term or large outdoor banners, use heavier-weight materials like 18 oz. vinyl,” says Michael. “And if it’s being used in a high-wind environment or hung across a road, you’ll want wind slits or mesh material to keep it from getting torn up.”
Choosing the right specs isn’t always intuitive—that’s why Reimold’s team guides you through the details that make your banner last and perform.
Bonus Tip: Make Sure Your Brand Is Consistent Across Materials
If you’re printing a banner for a trade show, community event, or sales campaign, make sure your entire booth or brand presence is cohesive. From business cards to banners, consistent visual branding improves recognition and builds trust.
Want to go beyond banners? Check out our blog on Top 10 Promotional Products for Michigan Small Businesses for more ways to get your name out in the community.
Why Saginaw Businesses Trust Reimold for Banner Printing
At Reimold Printing, we’ve supported Saginaw businesses for decades with banner printing that’s fast, affordable, and built to last. What sets us apart?
- No rush fees—even for tight deadlines
- Expert help with design, file setup, and finishing
- Union printing available for political campaigns and trade organizations
- Everything handled under one roof—from file prep to delivery
When you partner with Reimold, you’re not just placing a banner order—you’re getting guidance from experts who care about your brand as much as you do.
Get Started with Custom Saginaw Banner Printing Today
Whether it’s for a grand opening, a 10K sponsorship, or a trade show booth, banners are still one of the most effective print marketing tools available. With these tips and the right print partner, your next banner can do more than decorate—it can drive results.
